Barcelona Export wishes you a Merry Christmas 2016
Barcelona export leads a subcontracting Export group to sell in the French market
For more than 10 months Barcelona Export has been managing the commercial canvassing of an export group specialized in industrial subcontracting.
This group is comprised of 3 industrial subcontracting companies : one of hot stamping of brass pieces, another specialized in manufacturing custom and standard pieces of brass fittings and the last one dedicated in proving services of bumping stainless steel and laser cutting.
– The target market
The business plan established covers the strategic penetration of the French market.
– Distribution channel
The agreed search for final customers will be common for the three companies, although different researches will be done according to the specificities of each participant. Up to now, we already organized several commercial agendas in France to visit both commercial agents and distributors of some of the products. We also met with some of the commercial agents to help with the negotiations between them and the company.
– Prospection results
Two of the companies already received straight orders and have been establishing new relationships; the third one is in the phase of selection of the different agents suggested.
All of them benefit from several profiles of multiportfolio commercial agents interested by the representation of their products.
– The costs of an Export Group
The creation of this Export Group was initiated thanks to the latest to the latest 2015 Acció grants whose goal is to support the Export Groups. The grant assumed 40% of the consultant cost. This way, all three companies have been able to open or consolidate their presence within the French market while reducing the costs of prospection and strengthening their joint offer.
Other related information:
Export Training: the Export Consortium
In Barcelona Export we are experts in the leading of export groups
Barcelona Export leads an export group of the chemical sector in France
In Barcelona Export we are experts in the leading of export groups
What is an export group or an export consortium?
Several export companies with complementary products uniting to open a new international market and thus sharing experience, effort and cost and reinforcing at the same time their product offer.
What are the factors defining which kind of export strategy to set up, on their own versus as a group?
Some of the factors that need to be studied in order to ease the decision making are : the previous export experience, the existence of complementary products to our own, the difficulty of the target market, to know if we have an extensive or reduced range of products, the investment capacity, the capacity to meet special orders, the involvement of the hierarchy in the internationalization process, the size of the company, the knowledge in terms of international marketing and the possibility of establishing synergies and partnerships with other companies, etc.
What are the features?
The export groups are based on voluntary cooperation between companies that have complementary products, which will strengthen the global offer, and common objectives. In fact they coexist on the market during the time of canvassing, sharing a budget and a business plan. Thanks to the exporter group they can also divide the risks and the costs.
What are the advantages?
There are many upsides and it’s important to take them into account: an exporter group allows you to share experience with other companies of the same sector, with the same needs and problems, to reduce the costs of international canvassing, to increase economies of scale, to reinforce the global offer and to have a better impact on the export chain with lower costs in terms of human resources.
Are there any downsides?
As in any decision we make, even though being positive, there can also be a few downsides. In that particular case, we can underline the loss of autonomy and the tensions that can arise from situations of misunderstandings from differences in the conceptions of making new business, the image of the company and the working patterns.
Other related information:
Barcelona Export leads an export group of the chemical sector in France
B2B meetings between Spanish companies and French sales agents
Barcelona export leads a subcontracting Export group to sell in the French market
The visit to Sial Paris 2016: great success of the exporting group of the Maresme
The time has come for the Exporting Group of Maresme to accompany ten companies from the Food Industry to the SIAL PARIS 2016 Global Food Marketplace.
Satisfaction was met: it was a huge success for the products introduced and new relationships were born, which will hopefully lead to new business opportunities.
Our mission
At Barcelona Export, we had the pleasure in attending the fair, supporting the companies of this exporting group in their negotiations and translations providing them with a commercial and attractive speech for the French buyers.
The meetings
Each one of the companies of this exporting group attended this fair with contacts already set by Barcelona Export, so that they could make the most of their visit, and speed up the process of acquiring new business possibilities.
New business opportunities
Once all the interviews were over, we seized the opportunity of visiting the Fair to look directly for new business opportunities on the fair itself, and introduce the products to stands with the most interesting profile of making new business.
We also could identify the trends of the market and what was the perception that French companies had about Catalan products. In fact we were able to analyze the competition and the adequacy between the packaging of our clients and the market’s expectations.
See our last news: 10 companies from Maresme at the International exhibition of Food Sial Paris 2016
Barcelona Export visits Sial Paris 2016: the last preparations of the food exporting group
The last preparations of the food exporting group
After having selected the alimentary companies participating to the exporter group, which will visit the SIAL Paris 2016 Exhibition, we took new steps. Less than a week before the opening of the Exhibition, the companies from food exportig group finally have address books of contacts interested by their products, which they will be able to meet during their visit to the country.
The mix of hope and nervousness is very palpable and the time to pack has come. We organized the latest common meeting for the food exporting group, before going to this new international adventure. At the Commercial Counsel siege of Maresme, they received a huge institutional support, fundamental for helping the promotion of our products.
Video xip/tv : 10 companies at SIAL
What are the necessary requirements in order to make a good Exhibition?
– Book a hotel near the Exhibition, this reduces the level of tiredness and limits the meetings far from the Exhibition area.
– Book a hotel and flights in advance in order to get low prices.
– Ahead of time, prepare printed pamphlets and business cards.
– Prepare a book of contacts in order to keep all the contacts we got and which will permit us to realize more efficient steps after the Exhibition.
– Don’t forget to bring staplers to be sure you will not lose any of your business cards’ contacts.
– Visit the Exhibition’s web site in order to prepare the road to follow and the meetings we wish to maintain.
– Study the Exhibition’s map to detect the areas containing a strong interest regarding the sector’s tendencies.
– Invite my clients and potential clients in order to meet them at the Exhibition.
– Value the possibility to travel with samples that can be presented during meetings.
– Bring a cabin baggage to bring easily documentations and samples we will take back from the Exhibition.
– Dress up in an appropriate way for the occasion.
– Wear comfortable shoes.
Other related information:
The visit to Sial Paris 2016: great success of the exporting group of the Maresme
10 companies from Maresme at the International exhibition of Food Sial Paris 2016
In Barcelona Export we are experts in the leading of export groups
10 companies from Maresme at the International exhibition of Food Sial Paris 2016
Ten food companies from the comarca of Maresme will be attending SIAL the Global Food Marketplace in Paris on October 16-20. They are all part of the program ” We export the food industry of Maresme in France”. Set up by the Consell Comarcal, and carried out by Barcelona Export, this project takes part of the initiative of ACCIÓ to promote and open the French borders to catalan companies.
Broadcast News Maresme – 24 hours of news from Maresme
Why France?
France was chosen for its geographical closeness with Spain and willingness to receive products that have catalan characteristics. You can learn more about it by clicking on the link above.
Mission
Each company travels to the fair SIAL in Paris as a visitor, with a schedule of business meetings meticulously organized according to the products and availabilities. Barcelona Export also helps out on site in every negotiation, coming along as an expert on the market of French Food Industry.
Participants
Two companies travelling via that program are Eco Integral Artesans, located in Mataró and La cuina de la iaia, in Argentona. The other participants are Balate, Bouquet d’Alella, Torres, Xips ve de gust, Siro & Xavi, Viñals Soler, Ca l’Espinaler i Sweet Express.
Other related information:
10 companies from Maresme at the International exhibition of Food Sial Paris 2016
In Barcelona Export we are experts in the leading of export groups
Barcelona Export visits Sial Paris 2016: the last preparations of the food exporting group
The visit to Sial Paris 2016: great success of the exporting group of the Maresme
Barcelona Export carries out the international trip to the Sial Paris 2016 for 10 companies from Maresme
Barcelona Export has been chosen by the Consell Comarcal del Maresme, as the consultancy in charge of organizing a business trip for 10 companies from the Food Industry, located in the comarca of Maresme, to the 2016 Global Food Marketplace (SIAL París 2016).
Why Catalan SMEs ?
This year, Catalonia was elected European Center of Gastronomy. We chose to capitalize on that new acknowledegment to boost and encourage the international development of these SMEs.
What is exactly an export program?
It is a form of exporting with different companies having complementary activities within the same sector. Those companies unite to weigh more on the market and, thanks to their complementarity, possess the same objectives and can benefit from all kinds of synergies that each one of them brings to the group.
What are the services provided inside that program?
– Formations on Export Grouping
– Individual and customized trainings to establish the business strategy of every participant
– Commercial support on site (SIAL PARIS 2016)
– Meeting schedules with commercial agents
– Meeting schedules with distributors
– Meeting schedules with final clients
– Cultural adaptation of the digital strategy of the company
Objectives of the program
– Begin or enhance the international strategy of each SME participating
– Provide them with the the basic keys to start an internationalisation project
– Assemble information on the most strategic fairs from the Food Industry, like the SIAL Paris
– Being aware of the trends of the sector
– Qualify the receptivity of the products on the french market
– Increase awareness on the french food market
– Improve the negotiation technics of each company
– Do a mapping of the main hubs, clusters and food associations
Other related information:
The visit to Sial Paris 2016: great success of the exporting group of the Maresme
Barcelona Export visits Sial Paris 2016: the last preparations of the food exporting group
New export subsidies: Cupons d’internationalització 2016
The Department of Business and Employment of Catalonia and ACCIÓ, Agency of Business Competitiveness, launch once again their subsidies program Cupons a la Internacionalització with the purpose of granting financial subsidies to companies having the desire to start exporting or to reinforce their international presence.
Who can use these subsidies?
The eligible Catalan companies to that subsidies are the ones exporting less than 15% of their turnover during the 2015 exercise. Barcelona Export, a Catalan consultancy specialized in the internationalization of local SMEs with consultants accredited by ACCIÓ, is part of that program and provides insight and support for various Catalan companies with different activities and from different sectors, that have expressed their wish to start their activity in France, Maghreb, Peru and the UK.
What are the amounts?
The program can fund up to 80% of the expenses and the maximum receivable amount cannot exceed 5.000€. Export consulting and digital marketing services are included.
Some more details about these subsidies
Check the website of ACCIÓ, the Agency for the Competitiveness of the Company.
Other related information:
Go global, a new export program co-financed by Tecnocampus Mataró
Helps available when exporting
Export Training: the Export Consortium
On September 13th, the international consultancy Barcelona Export organizes an export training on how clustering can enhance the export performance of local companies, at the headquarter of “Consell Comarcal del Maresme”.
In the shape of a very clear introduction to exporting, every step to be taken, every key to be thought of will be explained to you, with the simple goal of being able to enter foreign markets. Throughout the seminar you will obtain information about clustering, as a way to export well in other countries at a lesser cost.
This training will address the description of an export group and its characteristics, a display of the upsides of being part of a cluster, for instance being able to benefit from all kinds of synergies, and an illustration on what is required for a company to create a cluster, as well as which partners to choose and how to find them.
We encourage every company and entrepreneur with the desire to export to come to this event. It’s a three hours in-person conference from 9h30 until 12h30 AM.
The course beneficiates from the financial support of Barcelona’s Diputación and is part of the Recull d’activitats de suport al teixit empresarial 2016 (Support Activities for the Fabric of Business 2016)
Other related information:
In Barcelona Export we are experts in the leading of export groups
Barcelona Export is moving to new offices